Cultural Marxism
Also known as: Cultural Bolshevism (historical predecessor)
"Cultural Marxism" is a term first used by sociologist Trent Schroyer in 1973 to describe the Frankfurt School's approach to cultural critique, later repurposed in the late 1990s by American conservative activists into a conspiracy theory claiming that left-wing intellectuals deliberately set out to destroy Western civilization from within7. Online, the phrase became a fixture of 4chan's /pol/ board, conservative forums, and right-wing YouTube, used both sincerely by those promoting the conspiracy and ironically by those ridiculing it5. Scholarly analysis has consistently found the conspiracy theory version has no factual basis and draws on antisemitic tropes with roots older than Marxism itself1.
TL;DR
"Cultural Marxism" is a term first used by sociologist Trent Schroyer in 1973 to describe the Frankfurt School's approach to cultural critique, later repurposed in the late 1990s by American conservative activists into a conspiracy theory claiming that left-wing intellectuals deliberately set out to destroy Western civilization from within.
Overview
Origin & Background
How It Spread
How to Use This Meme
Cultural Marxism isn't a visual meme template but rather a rhetorical device used in online political arguments. In practice, it typically appears in a few forms:
As an explanation for social change: Commenters attribute developments like diversity initiatives, speech codes, or progressive education to the influence of Cultural Marxism rather than organic cultural shifts.
As a dismissal: The phrase is used to label and reject progressive arguments without engaging with their specific claims, framing them as part of a larger coordinated agenda.
As ironic mockery: On left-leaning spaces, users invoke Cultural Marxism sarcastically to mock the conspiracy theory, often by blaming it for absurdly mundane situations like a bad movie or a restaurant changing its menu.
On imageboards: The term appears in 4chan /pol/ discussions about immigration, feminism, and media bias, often alongside infographics claiming to map the Frankfurt School's influence through modern institutions.
Cultural Impact
Full History
Fun Facts
Michael Minnicino, whose 1992 essay is considered a starting point for the modern conspiracy theory, publicly disavowed his own work after the Breivik attacks, calling it "hopelessly deformed" by LaRouche ideology.
Antonio Gramsci's *Prison Notebooks*, which Lind cites as foundational to the Cultural Marxism plot, weren't published until the 1950s and weren't available in English until 1971, making it impossible for them to have influenced the early Frankfurt School as the theory claims.
Bill O'Reilly, during his 2005 interview with Pat Buchanan about Cultural Marxism, admitted on air that he didn't understand why media elites would want to change society: "I have to confess, don't know why".
Lawrence Auster, a traditionalist conservative sympathetic to the broader critique of liberalism, argued in 2003 that blaming the Frankfurt School was as counterproductive as Catholics who blamed all the world's problems on the Freemasons.
The Frankfurt School's Institute for Social Research was originally going to be called the "Institute for Marxism" but its founders chose a neutral name to avoid political scrutiny, a decision that conspiracy theorists later cited as evidence of deliberate deception.
Derivatives & Variations
Frankfurt School infographics:
Labeled diagrams tracing an alleged conspiracy lineage from Gramsci and Lukacs through the Frankfurt School to modern progressivism, common on /pol/ and conspiracy forums[4].
"Long march through the institutions" memes:
References to Gramsci's alleged strategy, used to claim progressive ideas have infiltrated education and media by design[11].
Pat Buchanan "culture war" speech clips:
Remixed and shared as evidence for the theory, originating from his 1992 GOP convention address[17].
Jordan Peterson lecture clips:
YouTube segments where Peterson discusses "postmodern neo-Marxism," a closely related concept[8].
"Politically Correct" relabeling:
The equation of PC culture with cultural Marxism, following Lind's formulation that "Political Correctness is cultural Marxism"[14].
Frequently Asked Questions
References (22)
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- 3The Frankfurt Schoolarticle
- 4Cultural Marxism - Know Your Memeencyclopedia
- 5Cultural Marxism conspiracy theoryencyclopedia
- 6Cultural Marxism - Urban Dictionarydictionary
- 7Frankfurt Schoolencyclopedia
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