A Circle In The Triangle Factory I Guess We Doin Circles Now
Also known as: Triangle Factory Meme · I Guess We Doin Circles Now · Круг на заводе треугольников
"A Circle?? In the Triangle Factory??" is a two-panel MS Paint webcomic posted to X (formerly Twitter) by @MeatMarket__ on August 16, 2024, showing two factory workers reacting differently to a blue circle appearing on a red triangle factory's conveyor belt. The comic became a massively viral exploitable meme within days, spawning voiceovers, expanded lore with new characters and shapes, and eventually a format where creators swapped the shapes for real-world products to mock companies with bizarre product lines.
TL;DR
"A Circle?? In the Triangle Factory??" is a two-panel MS Paint webcomic posted to X (formerly Twitter) by @MeatMarket__ on August 16, 2024, showing two factory workers reacting differently to a blue circle appearing on a red triangle factory's conveyor belt.
Overview
Origin & Background
How It Spread
How to Use This Meme
The Triangle Factory meme works in two main formats:
Personality comparison format: Recreate or reference the original two characters to contrast how different people react to change. One character overthinks and panics, the other shrugs and adapts. Often posted with the caption "which one are you" to prompt audience engagement.
Brand/product swap format: Replace the shapes with real products from a single company. Pick a brand known for making wildly different things (like Yamaha making both pianos and motorcycles). Show one product on the conveyor belt, then more unexpected ones appearing, with the worker reacting accordingly. The punchline is usually "i hate this fucking company" or "Man I love this company" depending on the tone.
Lore expansion format: Add new characters, new shapes, management memos, news reporters, or other workplace elements to build out the factory universe. The MS Paint art style is part of the charm, so polished art typically isn't the move.
Cultural Impact
Fun Facts
The original comic hit 16 million views on X.
The meme's drawing style was compared to early 2000s webcomic aesthetics, similar to the "man in a crowd raising a thumb" meme format.
The two characters map onto a real psychological divide: some people need to process change through authority structures, while others just adapt on the fly.
The phrase "I guess we doin circles now" became a standalone catchphrase used as a reaction image to convey detached acceptance of change.
The Yamaha variant at 213,000 likes actually outperformed the engagement of the original post's like count.
Derivatives & Variations
Green Square Arc:
A community-created expansion where a green square appears in the factory, spawning its own sub-narrative about yet another unexpected shape disrupting production[3].
Management Character:
A glasses-wearing authority figure who announces policy changes, adding corporate hierarchy to the factory lore[3].
"I Hate This Fucking Company" Format:
A brand-specific variant where real products replace shapes, with the worker growing exasperated at the company's product diversity[3].
News Anchor Variant:
An expanded panel featuring a reporter covering the "defective triangles" story, adding a media layer to the factory world[3].
3D Renders:
Blender artists recreated the scene with 3D spheres and pyramids, upgrading the MS Paint aesthetic to CGI while keeping the joke intact[2].
"Days Without 🟩" Sign:
A workplace safety sign parody tracking incidents of unexpected green squares[3].